Kundkraft operates in the energy sector, specifically focusing on providing green electricity at competitive prices. The company serves individual consumers who are looking to reduce their electricity costs without the hassle of negotiating contracts themselves. Kundkraft's business model involves organizing auctions where power companies compete to offer the lowest price for green electricity. This auction-based system ensures that members receive the best possible rates without any fixed fees. The company makes money through membership fees and possibly commissions from electricity providers. Kundkraft is part of the Schibsted Media Group, which has a significant presence in 29 countries and employs over 6,900 people. The company currently has 125,319 members but is not accepting new members at this time due to system maintenance.

Keywords: green electricity, auctions, competitive pricing, membership, energy sector, Schibsted Media Group, consumer savings, contract negotiation, fixed fees, electricity market.