Planet Superheroes is a premier omnichannel brand specializing in licensed superhero merchandise. Established in 2014, the company serves the ever-growing comic fan community in India by offering a diverse range of products from globally recognized brands such as Marvel, DC, Harry Potter, Peppa Pig, and Paw Patrol. The business operates in the retail market, targeting superfans who seek authentic and high-quality character merchandise. Planet Superheroes employs a business-to-consumer (B2C) model, selling products directly to customers through its online platform and physical stores. Additionally, the company engages in business-to-business (B2B) transactions, allowing other businesses to purchase merchandise in bulk with no minimum order quantity. Revenue is generated through direct sales to consumers and bulk orders from trade partners. The company emphasizes great margins, on-time delivery, assured quality, and original products. Planet Superheroes has built a strong community around its brand, focusing on customer satisfaction and engagement.

Keywords: licensed merchandise, superhero, Marvel, DC, Harry Potter, omnichannel, superfans, retail, B2C, B2B, India.