Will Bank is a digital bank based in Brazil that offers a range of financial services. It operates in the fintech sector, serving a broad spectrum of clients, from individuals to small businesses. The bank's services are entirely free, with no charges for annual fees or other services, which sets it apart from traditional banking institutions.

Will Bank's business model is customer-centric, focusing on providing a seamless and convenient banking experience. It offers a variety of services that simplify daily financial tasks, including a digital account, online shopping security, and a separate space for saving money. The bank also provides a virtual card that can be managed through the app, just like a physical card, but with added benefits for online purchases.

The bank operates 24/7, with a team available to chat with customers at any time. This constant availability enhances the customer experience, making banking more accessible and less stressful.

Will Bank also offers exclusive discounts at various stores for its customers, adding value to its services. It has seen significant growth, with over 2.2 million customers and over 7.5 billion in transactions in the last year.

The bank also provides financial advice through its blog, covering topics like how to use the PIX instant payment system, hidden expenses that could be affecting your budget, and financial management for freelancers.

In summary, Will Bank is a customer-focused digital bank that offers a range of free services, operates 24/7, and provides financial advice to its customers.

Keywords: Digital Bank, Brazil, Fintech, Free Services, Customer-Centric, Online Shopping Security, Virtual Card, 24/7 Availability, Financial Advice, Exclusive Discounts.