Zamzee is an innovative platform designed to increase physical activity among children through the use of gamification. Developed by HopeLab and funded with support from the Robert Wood Johnson Foundation, Zamzee leverages the latest motivational research to encourage kids to be more active. The platform has been proven in randomized controlled studies to significantly boost physical activity levels, making it an effective tool for families, hospitals, schools, and other organizations. Zamzee operates within the health and wellness market, targeting children and their families as its primary clients. The business model involves partnerships and sponsorships, making the platform available to eligible members through Welltok. Revenue is generated through these partnerships and sponsorships, as well as potential direct sales to interested families. Zamzee's unique approach combines fun and health, aiming to instill lifelong habits of physical activity in children.

Keywords: gamification, physical activity, children, health, wellness, research-backed, partnerships, sponsorships, Welltok, HopeLab.